Thursday, April 4, 2019
Concept Of Strategy According To Henry Mintzberg Business Essay
Concept Of system fit To Henry Mintzberg Business look forAccording to Henry Mintzberg in his 1994 book The Rise and fall of Strategic planning focused on system being used by people in distinct ways. The commonly used strategicalalal ways ar as followsStrategy is a Plan This describes the word How which allows achieving your target/ goal from angiotensin converting enzyme end to the other.Strategy is a Pattern It is a pattern in terms of natural actions delivered for example a company uses high end strategy to commercialize expensive products to maintain standard, Quality and supersede competitors.Strategy is a Perspective a vision that provides direction to achieve outcomes.Strategy is a Position it reflects the decisions concern in the deliverance of the organizations service/product in a particular market.Concept of strategy check to Michael PorterMichael Porter in his 1996 Harvard Business Review article and 1986 book, Competitive Strategy points out that matched strategy is all rough being divergent and unique. He added, It means deliberately choosing a distinguishable set of activities to deliver a unique mix of valueThe basic concept of strategy comes from a military background and it is now widely practiced in a variety of business. The adoption of the strategic concept from that of the military into the business was considered to be easy as it was modest. As in the military and in any case in the business, strategy is bridging the gap between tactics and policy.Being very(prenominal) specific in delimit strategy is not easy as the different perspectives on strategy vary. Thus a very broad conception of strategy according to De Wit and Meyer in their book (2010), Strategy, Process, Content, Context, is,A course of action for achieving an organizations purposeSTRATEGY PROCESSStrategic Management is a outgrowth which is lead by different ways. According to many other text books including De Wit and Meyer (2010) the Strategy movemen t is a linear forward motion trough a number of distinct steps. As in this emulous market organizations tend to go through a process in order to achieve best outcomes. This process is divided into different stages which includes, strategy compendium, strategy formulation and implementation stage.The report evaluates the three strategy dichotomies of the strategy process contained in the following perspectivesStrategic persuasionStrategic constitutionStrategic renewalFigure -1 Strategy process and its Aspects.STRATEGIC THINKING (Logic vs. Creativity)A lot goes on in the mind of a strategist prior to the process of strategy implementation. Strategists are constantly engaged with problems during the strategic process. These paradoxes that arise during the strategic process stillt end be challenging in different situations and the right type of action taken to resolve them. According to the Rational or logical reasoning perspective the demand and need of constant market analysis and its capacity assumed to gain advantage from the market should be based on actual concomitants. coherent animadverting will provide a better understanding of the opportunities and threats upon critical analysis of the environment. Creative idea is the opposite of logical thinking as a logical thinker will only be able to draw conclusions on success of strong arguments thus the thinking is limited and based on formal rules where as creative thinking does not have set boundaries and the thinker can think beyond the set rules and draw conclusion. Creative thinking gives a bigger picture and vision for the rising created in the real sense. It h experienceds a higher risk but often needed when identifying and diagnosing strategic problems. As creative thinking and logical thinking are opposite, the demand of both can be contradictory yet they are needed at the same time, (DeWit and Meyer, 2010). The best example of creative thinking is Apple Inc case study (DeWit and Meyer 2010) as their strategy involves creative innovative products and service in the competitive market. (Refer Appendix A).STRATEGY FORMATION (Deliberateness vs. Emergence)It is the process which determines the steps formed by organizations or individuals prior to its action. The process by which an intended strategy is created is called Strategy formulation (DeWit and Meyer 2010). Mainly top positions in an organization is obligated for strategy production. Managers do not only get themselves involved in the process of strategy formation but also in the ways it will be strategically implemented. When we think strategically we testify that deliberateness and emergence in the process of strategy formation cannot be kept apart. The major fact with strategy is that it deals with both, the plans made for the future and the process to implement those plans to achieve the aims demanding flexibility and adaptability. Deliberate strategy is more than towards logical thinking and reflects the form al process of strategic planning and is based on actual facts, but the future is unpredictable and it becomes a foremost need of organizations to deliver their actions and adapt according to the unfolding destiny providing them opportunity of experimentation and trails in a particular market.A strong interconnection of such strategy is observed in the example of UPS case study (DeWit and Meyer 2010), (Refer Appendix B).STRATEGIC RENEWAL (Revolution vs. Evolution)When we talk about competitive markets in this changing world, dynamic environment, new technologies, transforming economics and customer demand all aspects are subject to constant changes in a challenging environment. For an organization to meet challenges and face threats in the market it is important to implement strategic changes to remain in harmony with the external environment. (DeWit and Meyer 2010).A change that breaks the old framework is said to be Revolutionary change and the change that is incremental is referr ed to as gradual change. two the approaches are vitally essential in reshaping organizations despite of having conflicting qualities.
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